Proof and analytics
for every ad placement.

GPS-verified proof with daily impressions, reach estimates, audience demographics, affluence scoring, traffic analysis, and environmental data, computed automatically for every task.

Start free

Atlas by Excellent Publicity dashboard showing GPS-verified OOH campaign tracking with real-time analytics

Trusted by
leading brands
across India.

Capabilities

Verification, analytics, and intelligence for every placement.

Every submitted task automatically gets daily impressions, OTS, reach estimates, SEC audience splits, affluence scores, traffic intensity, weather conditions, and a composite quality score.

Hoarding #1

Billboard #2

Auto #3

Van #4

Shelter #5

4/5 Verified

Live Tracking

GPS Geo-Verification

Every placement verified with real-time GPS. Location data feeds into traffic, POI, and population density analytics automatically.

Hoarding -- 40x20 ft, UnlitScore 84

18,400

Daily Impressions

0.72

OTS

142K

Monthly Reach

SEC Audience SplitAffluence 72

SEC A 22%SEC B 31%SEC C 28%SEC D 14%SEC E 5%

24.5K

Traffic

POI Count

380K

Pop. Density

Clear

Weather

Good

AQI

4.2s

Dwell Time

2.8x

Frequency

Per-Task Analytical Data

Impressions, reach, OTS, SEC demographics, affluence, traffic, weather, and quality score for every hoarding.

Hoarding_MG_Road.jpg

19.076°N, 72.877°E

12:34 PM

✓ Verified

Billboard_SV_Road.jpg

19.082°N, 72.841°E

1:12 PM

✓ Verified

Auto_Wrap_01.jpg

19.065°N, 72.863°E

2:45 PM

Pending

3 of 12 uploaded

Photo Proof Collection

Geo-tagged, timestamped photos captured by field executors via mobile app.

Creator

Campaign Owner

Agency

Manager

Brand

Viewer

Supervisor

Field Manager

Executors

Field Workers

Active

Team Hierarchy

5-level RBAC from Creator to Executor with role-based dashboards.

Mumbai Zone AActive

Geo-Fencing Zones

Draw custom boundaries. Any submission outside gets flagged automatically.

Campaign Report

PDF Campaign Reports

One-click branded reports with maps, photos, impression data, and placement intelligence. Emailed directly to stakeholders.

Overview

Campaigns

Team

Map View

Calendar

Reports

Billing

Active

Tasks

847

Verified

94%

Campaign

Status

Tasks

Score

Mumbai Q4

Active

124

Delhi Launch

Active

Pune BTL

Done

Campaign Command Center

Unified dashboard with campaign overview, placement intelligence, map view, calendar, and cross-channel reporting.

Approved

Field Photo

Creative Match94%

Creative & Logo Verification

AI matches field photos to approved artwork and detects brand logos.

Original Photo

No Duplicates Found

GPS Authentic

Metadata Intact

No Manipulation

Fraud & Geo-Fraud Detection

Identifies duplicate photos, GPS spoofing, and image manipulation.

MH 02 AB 1234

Detected: MH02AB1234

Vehicle Number OCR

Auto-reads transit vehicle registration numbers from field photos.

Services

Every format. Verified and analyzed.

18 formats · Automated analytics per task

Outdoor Media

Hoardings & Billboards

Every hoarding gets GPS proof plus daily impression estimates, OTS, reach, SEC audience profiling, affluence scoring, traffic intensity, POI density, and a quality score out of 100.

Formats

HoardingBillboardNo Parking BoardsPole BrandingDigital OOHGate BrandingUmbrella

Verification

Photo + GPS + Analytics

Vehicle Branding

Fleet & Transit Wraps

Multi-angle capture with driver verification. Coverage-based analytics adjust reach and frequency based on full-wrap, 3-side, or back-only branding.

Formats

Cab BrandingAuto HoodBus WrapAuto Sticker

Verification

3-angle + Analytics

Live Campaigns

Mobile Activations

Real-time GPS trails with per-capture weather, air quality, and daylight effectiveness hours. Impression models factor in route traffic and dwell time.

Formats

Mobile VanTricycle BrandingLook Walker

Verification

GPS Trail + Analytics

Infrastructure

Fixed Installations

Pre and post documentation with population density, illumination effectiveness, and viewing geometry data for every metro pillar, shelter, and wall painting.

Formats

Wall PaintingBus ShelterLift BrandingMetro Pillars

Verification

Pre/Post + Analytics

Scroll to explore →

Pricing & comparison

Others charge lakhs. We start free.

Traditional agencies charge ₹2–5L per campaign. Atlas by Excellent Publicity gives you the full platform starting at ₹0.

Others

Atlas

Multi-Format Campaign Tracking

GPS Geo-Verification

Real-Time Photo Proof

AI Fraud Detection

Location Analytics & Impressions

BTL & Activation Tracking

Unified Cross-Channel Dashboard

Team Hierarchy (5-level RBAC)

AI Creative Verification

No Per-Seat Licensing

How it works

Three steps to verified
campaign execution

From campaign setup to verified proof with full analytical data, Atlas by Excellent Publicity handles the entire workflow.

Create a Campaign

Launch in under a minute

Set up your brand, choose your campaign type, define service-specific parameters like size, coverage, and illumination. Go live from one clean dashboard.

Add Team & Execute

GPS-verified field proof

Assign agencies, supervisors, and field executors. They capture GPS-verified photos. Analytics run automatically in the background for every submission.

Analytics & Reports

Impressions, reach, demographics

Every task gets daily impressions, reach, OTS, SEC audience splits, affluence scores, traffic data, weather, air quality, and a quality score. Download PDF reports.

Frequently asked questions

Got questions? We've got answers.

Everything you need to know about Atlas by Excellent Publicity. Can't find what you're looking for? Reach out to our team.

Atlas by Excellent Publicity is a SaaS platform for advertising and marketing campaign verification. It provides real-time proof collection, GPS geo-verification, AI-powered photo analysis, and comprehensive campaign tracking, transforming campaign execution from a trust-based system into transparent, data-driven operations.

Stop guessing impressions. Atlas by Excellent Publicity computes them for every placement.

Tasks Verified

Campaigns

Cities

Proof and analytics for every ad placement.

Verification, analytics, and intelligence for every placement.

GPS Geo-Verification

Per-Task Analytical Data

Photo Proof Collection

Team Hierarchy

Geo-Fencing Zones

PDF Campaign Reports

Campaign Command Center

Creative & Logo Verification

Fraud & Geo-Fraud Detection

Vehicle Number OCR

Every format. Verified and analyzed.

Hoardings & Billboards

Fleet & Transit Wraps

Mobile Activations

Fixed Installations

Others charge lakhs. We start free.

Three steps to verifiedcampaign execution

Create a Campaign

Add Team & Execute

Analytics & Reports

Got questions? We've got answers.

Stop guessing impressions. Atlas by Excellent Publicity computes them for every placement.

Proof and analytics
for every ad placement.

Three steps to verified
campaign execution